Airtravel Enterprises is a well-established travel agency Kerala founded in 1976. With decades of experience, they focus on making travel simple, reliable, and hassle-free for customers worldwide.
When I started working with them in April 2025, their goal was to improve their online visibility and attract more customers through search engines.
The website had no strong SEO foundation. There was no structured keyword strategy, optimized content, or technical SEO setup.
Travel services in Kerala is a very competitive niche, especially for keywords like airline tickets, visa services, and travel packages.
In March 2026, the website faced a serious spam hacking issue.
/products/detail/xxxxx appearedThis caused:
✔ Keyword rankings dropped
✔ Google trust reduced
✔ Important pages lost visibility
The Solution :
Within just 1 month, the keyword Best airline ticket service in Kerala
started ranking on the first page of Google
During the recovery phase, all spam URLs caused by the hacking issue were completely removed from the website and Google index.
We focused on restoring the site’s health by:
✔ Cleaning all hacked and unwanted pages
✔ Re-indexing only the original and important pages
✔ Submitting a clean and updated sitemap
✔ Ensuring proper indexing and crawl control
After these steps, the website returned to a stable state, and Google started re-evaluating the site for ranking improvements.
Moving forward, the focus is on:
✔ Ranking short-tail keywords (high competition)
✔ Strengthening website authority
✔ Improving content quality
✔ Adding real business signals (photos, testimonials)
✔ Targeting both short-tail & long-tail keywords
Once the issue was identified, immediate actions were taken:
✔ Server cleaned (malware removed)
✔ Spam URLs removed using Google Search Console
✔ Clean sitemap submitted
✔ Indexing controlled (only important pages)
✔ Started fixing crawl and indexing issues
✔ First-page ranking for target keywords
✔ Improved website visibility
✔ Better keyword positioning in a competitive market
Due to spam indexing:
This project shows how:
Struggling with SEO issues, ranking drops, or technical problems?
I help identify, fix, and optimize your website to bring back traffic and leads.
WhatsApp us